Trained as an industrial designer, Barbara has spent the last 15 years in the software industry, designing interfaces for every user, platform, and industry imaginable, with a recent focus on healthcare-related software.

Currently she is Principal Designer at Macadamian Technologies in Ottawa, Canada. She has led the design (or redesign) of products big and small, desktop, mobile and in between, while keeping the needs of the end users at the center of all discussions. Highly active in the UX community, Barbara teaches mobile design to the next generation of UXers at Algonquin College, has been co-chairing Ottawa's wildly successful CanUX conference for the past 5 years, and has a few other initiatives simmering at the moment.