Interaction 16

What will tomorrow’s services look like? How will they function? How will they be performed? How will people interact with tomorrow’s services? How will technology support services?

We will try to answer some of these questions together: we’ll be creating together evidence of tomorrow’s services.

It won’t be just boxes and arrows, though. Most systems and services need business, technology and design combined to bring them to life, and we’ll be looking at all of these. We’ll sketch lean canvases, advertisements, digital touchpoints, people flows, whatever it takes to bring our services alive Let’s make some prototypes too, time permitted and we will use our IoT Service Kit to ideate on possible scenarios for tomorrow' services. And most importantly, let’s tell stories. Bring your skills to the table, and we’ll help make the rest happen.

More about the tools and methods we will use:

IoT Service Kit
This kit brings designers, developers and business developers out of their digital silos to play with IoT concepts in the real world. The IoT Service Kit is a co-creative tool for exploring user-centric interactive scenarios. The goal is to let user experience drive the process of merging physical and digital realities into successful digital services.developers and business developers out of their digital silos to play with IoT concepts in the real world. The IoT Service Kit is a co-creative tool for exploring user-centric interactive scenarios. The goal is to let user experience drive the process of merging physical and digital realities into successful digital services.

Trend cards
To support our process we will use Trend cards and Lean Service Creation. Trend cards are a tool coming from the Futures Thinking field, and they’re exactly what they sound: cards depicting trends. We’ll be looking at trends as a way to ground our thoughts about the future in what we see around us today. The trend cards will be prepared beforehand, and used for ideation.process we will use Trend cards and Lean Service Creation. Trend cards are a tool coming from the Futures Thinking field, and they’re exactly what they sound: cards depicting trends. We’ll be looking at trends as a way to ground our thoughts about the future in what we see around us today. The trend cards will be prepared beforehand, and used for ideation.

Lean Service Creation
Lean Service Creation is a philosophy and way of working that draws mainly from lean startup, service design, and lean software development. On the one hand, it supports the use of multidisciplinary teams made up of T-shaped individuals and combines business knowledge, user-centric design and technology expertise to look holistically at the total value delivery of a service. On the other hand, it supports the frequent use of experiments to test different assumptions about the service at hand, be them about business models, people or technology. design and technology expertise to look holistically at the total value delivery of a service. On the other hand, it supports the frequent use of experiments to test different assumptions about the service at hand, be them about business models, people or technology.

We’ll be using the LSC philosophy in the design of our workshop: attendants will be split into small, multidisciplinary teams to the degree possible, and we’ll see our cities through the business, design and technology lens. Finally, we’ll see the tangible “evidence” we produce together as small experiments that will be shared with the community for feedback.

Workshop content:

First Session, 2h

• Intro, warm up,
• Lean Service Creation thoughts
• IoT Service Kit / IoT Ideation and technical feasibility framework
• Introducing the trend cards;
• Team formation

Second Session, 2h

• Ideation
• Get to work: build your evidence.
• Our team is available to help with prototyping.
• Ideas presentation
• Feedback

“Let me tell you a story….” – Storytelling, one of the most powerful ways to convey messages and a basic human need.

The workshop explores the role of storytelling in digital service design. With the constant rise of new emerging technologies, new challenges arise impacting various areas of design. Allowing for non-linear and more continuous experiences, the user is empowered to alter the course of the narrative and the way content is experienced and explored.

The static world of websites and apps is challenged by new technologies such as Google Cardboard, Occulus Rift, and connected devices, all of which require the creation of continuous, multi-routed storylines that Occulusinteraction Design is crafting and orchestrating, as interaction allows the user to be more deeply involved with the content the story thereof. Instead of presenting a linear feature, the user can follow various characters and affect the outcome of the story. This results in more dynamic stories and outcomes, captivating the user and enhancing the user experience.

Take away: Let's forget about connected devices and stop being carried away by the splash of immersive experiences but let's rather focus on the core that brings them all together – the story behind. Any connected product, for instance, is a physical device with a digital service at its heart. So we should focus on the experience and the design of the service to start with in order to evoke emotions, to connect and to convey. The audience will get the chance to explore the dynamics of storytelling and get tips on how to improve their own stories.